Willkommen in unserem Blog

  • BeReal – der neue Social-Media-Trend

    BeReal ist der neue Social-Media-Trend im Jahr 2022. Doch welche Chancen bietet die App für das Onlinemarketing in 2023? Wir haben die Antworten.
  • Data-Driven Marketing is not the buzz of tomorrow!

    Data-Driven Marketing does not sound too sexy and creative. But actually, it is!
    If you want to successfully do marketing in a digital age and drive your business to new heights, you will have to dive into Data and do Data-Driven Marketing!
  • The Metaverse - the next big trip or 
the next big trap?

    Everybody is talking about it. Old and new gurus are flooding our feeds in the wake of it, and it feels a bit like our pension plan – you better deal with it right now. 
Which we took as an invitation to have a little contraverse about the metaverse.
  • New Work and IT Trends for 2022 Part 1

    Our CTO Ela Meier and Drupal Development Director Jesús Sánchez Balsera will give some insights on how New Work and IT trends will influence the agency world in 2022.
  • Facebook-Aktie bricht ein – Worauf Social Marketer nun achten müssen

    Die überraschende Wende in der bisherigen Erfolgsgeschichte von Facebook zeigt, wie sehr sich die Welt des Online-Marketings im Wandel befindet – und dass manche gedachten Regeln hier nicht gelten. Doch was bedeutet dieser Schock für Marketing-Professionals und die Marketingbranche insgesamt?
  • 3 new feed options for Instagram are coming!

    All good things come in threes – that seems to be the new motto for Instagram in 2022.
    Besides the option of a chronological feed (which takes us back to the gold old days of Instagram), the app is testing 3 different options of feeds for you to pick. Read on to find out what that means.
  • Designing workshops for digital inclusion

    Planning and facilitating remote workshops has become indispensable in times of lockdown and social distancing. As a digital creative agency, we have been able to work fully remote from day one of the pandemics. When I say fully, this doesn´t include the workshops and co-creating sessions that we do because we prefer the hands-on and face-to-face approach for some formats, especially with externals and clients. Direct proximity facilitates, for example, getting to know each other or the onboarding process and discussing a new topic. We had to learn that remote collaboration with people of different organizations, mindsets, and digital work experience can be challenging.